House of J.A.G. (Joint Action Group)

Services

Event coordinating/planning - We offer the process of planning a festival, ceremony, competition, party, or convention. Event planning includes budgeting, establishing dates and alternate dates, selecting and reserving the event site, acquiring permits, and coordinating transportation and parking. Event planning also includes some or all of the following, depending on the event: developing a theme or motif for the event, arranging for speakers and alternate speakers, coordinating location support (such as electricity and other utilities), arranging decor, tables, chairs, tents, event support and security, catering, police, fire, portable toilets, parking, signage, emergency plans, health care professionals, and cleanup.

The first step to planning an event is determining its purpose, whether it is for a wedding, company, birthday, festival, graduation or any other event requiring extensive planning. From this the we choose entertainment, location, guest list, speakers, and content. The location for events is endless, but with House of J.A.G. they would likely be held at hotels, convention centers, reception halls, or outdoors depending on the event. Once the location is set we prepare the event with staff, set up the entertainment, and keep contact with you. After all this is set we have all the smaller details to address like set up of the event such as food, drinks, music, guest list, budget, advertising and marketing, decorations, all this preparation is what is needed for your event to run smoothly.

Marketing mix - Elements of the marketing mix are often referred to as the "Four 'P's", (price, product, place (distribution), promotion) which forms the entire promotional campaign. “When these are effectively blended, they form a marketing program that provides want-satisfying goods and services for your company’s market." The marketing mix is a broad concept which includes several aspects of marketing which all inquire to obtain a similar goal of creating awareness and customer loyalty. The marketing mix is not only an important concept, but a guideline to reference back to when implementing the price, promotion, product, and distribution. Those are the four main ingredients of the marketing mix, but there are other components not already mentioned including, planning, branding, packaging, display, distribution channels, personal selling, advertising, servicing, and physical handling.

Any organization, before introducing its products or services into the market; conducts a market survey. The sequence of all 'P's as above is very much important in every stage of product life cycle Introduction, Growth, Maturity and Decline.